AI Insights · Timothy · July 2024
Q2 2024 UK iOS Basketball Games Performance Recap
Analyzing the UK iOS performance of top basketball games in Q2 2024, Sensor Tower data reveals user engagement and download trends. Insights show varied trends across the top five titles.
Basketball game enthusiasts in the UK have shown varied interest in iOS basketball games during the second quarter of 2024, as per the latest data from Sensor Tower. Here's a brief look at the performance of the top five basketball applications in the period.
Basket Battle kept players engaged with weekly active users (WAUs) starting at 77K and ending the quarter at 63K. Downloads saw a peak of 5K in late May but generally trended downwards to 3K by the end of June.
For NBA 2K24 MyTEAM, the revenue started at a high of roughly $7K in the first week of April but saw a decline, finishing June at just over $3K. Downloads and WAUs followed a similar downward trend, with downloads dropping from 1.6K to under 1K and WAUs decreasing from 4.2K to around 5K.
NBA 2K Mobile Basketball Game demonstrated a more stable pattern. Revenue fluctuated throughout the quarter, beginning at nearly $3K and ending at around $1K. Downloads decreased marginally from 2.4K to 1.3K, while WAUs saw a slight decrease from 7.2K to 5.4K.
Dribble Hoops had an interesting quarter with virtually no revenue reported except for a minor spike in late May. The game's downloads and WAUs experienced a dip, with downloads starting at 1.6K and falling to under 500 by the quarter's end, and WAUs declining from 4.2K to 1.6K.
Finally, Streetball Allstar: SHOWDOWN saw its revenue begin at $814 and peak at $1.1K before dropping to $622 in the last week of June. Downloads peaked at 1.5K in late May but sharply fell to 258 by the end of June, with WAUs also decreasing from 1.5K to 733.
For more insights on the performance of these and other mobile applications, Sensor Tower's comprehensive data provides a deeper look into user trends and market performance.